When it comes to building an effective basic skincare routine, most skincare experts will tell you one thing: start with cleansing. A gentle cleanser is preferable to any other cleanser. If you’re aiming for a plump, hydrated, and dewy glow, the cleanser you pick sets the tone for the rest of your skincare ritual.

The Aviva Beauty Gentle Cleanser (100ml) and Gentle Cleanser (50ml) are designed to do exactly that. Infused with skin-loving ingredients like Coconut Water, Hyaluronic Acid, Niacinamide, and Fermented Rice Water, they not only cleanse but nourish your skin at the same time.

Let’s explore why a gentle cleanser is essential in any skincare routine for summer, especially when pollution, sweat, and oil can disrupt your skin barrier.

Why Cleansing Comes First

Removing impurities and excess oils from your skin is essential so that serums and moisturizers can effectively penetrate. Without cleansing, even the best products can’t penetrate your skin effectively.

A natural skincare routine begins with a formula that doesn’t strip your skin. If you use harsh cleansers, your skin barrier can be damaged, resulting in tightness and dryness when you wash it. A gentle cleanser like the one from Aviva Beauty balances this perfectly, removing dirt without disrupting your skin's microbiome.

Benefits of Aviva Beauty’s Gentle Cleanser

Aviva Beauty's Gentle Cleanser stands out because it is formulated with science-backed ingredients. Here's what each key ingredient brings:

• Coconut Water: Naturally hydrating and rich in electrolytes, it helps maintain moisture balance.
• Hyaluronic Acid: A hydration powerhouse that plumps the skin by retaining moisture, ideal for a dewy glow.
• Contains Niacinamide: Improves barrier function, makes skin lighter, and is beneficial for sensitive skin types.
• Lactic Acid & Salicylic Acid: Provide mild exfoliation, supporting a clean yet non-stripped complexion.
• Fermented rice water & blueberry powder: Antioxidant-rich, for soothing and renewing skin.

This blend is ideal for anyone building a skincare routine sensitive skin free from sulfates, artificial fragrances, and parabens.

Ideal for All Skin Types – Especially in Summer

With rising temperatures and humidity, your skincare routine in summer must be refreshing yet effective. A heavy cleanser can over-strip oily zones, while a too-creamy one can leave residue.

The Aviva Gentle Cleanser strikes a balance, making it a perfect first step in your morning skincare routine steps or evening wind-down ritual. It keeps your pores clean while ensuring your skin feels soft and moisturized.

Weekly Skincare Routine Tip: Start with a Gentle Reset

Cleansing should begin your daily skincare routine, but a thoughtful reset should begin your weekly skincare routine. Start your weekly skin detox with a gentle cleanser that prepares your skin for masks and exfoliation.

Pair the Aviva Gentle Cleanser with a nourishing face pack or serum to help the active ingredients absorb better.

Compatible with Korean Skincare Routines

Following a Korean skincare routine for combination skin? Then your first step has to be gentle cleansing. Many K-beauty rituals involve double cleansing—starting with an oil-based cleanser, followed by a water-based one.

Aviva’s formula is perfect as your second cleanser—non-foaming, low pH, and deeply hydrating. It complements both minimal and elaborate routines effortlessly.

For Busy Days: Cleanse in Under 5 Minutes

It's easy to maintain healthy skin without complicated rituals. In Aviva Beauty’s guide to a 5-minute skincare routine for busy days, the first tip is always to cleanse.

Even if you skip toning or serum, cleansing ensures your skin stays fresh, balanced, and free from pollutants. Just a few seconds with the Gentle Cleanser can transform your routine from a chore to a moment of self-care.

Perfect Start for All Skin Types

Whether you're starting a natural skincare routine or tailoring a skincare routine for sensitive skin, this cleanser is a non-negotiable.

Its non-comedogenic, pH-balanced formula makes it safe for acne-prone, dry, oily, or combination skin. Plus, it leaves no sticky film—just hydrated, soft, plump skin ready for the next step.

A Look Into the Ingredients

Let's take a closer look at the product's power:

• Salicylic Acid gently exfoliates and clears pores, great for preventing blackheads.
• Skin texture is improved by the removal of dead skin cells by lactic acid.
• The plant-based humectant Zemea seals in moisture without leaving a greasy residue.
• Soybean Water Extract & Grapeseed Powder offer skin rejuvenation through natural antioxidants.
• Korean Beauty Inspired Formulation 
• Water-Based / Oil Free Ingredients 
• Fragrance Free 
• Free from Harmful chemicals like Parabens, Sulphates, and Mineral Oil

This thoughtful mix supports the health of your skin barrier, which is foundational in any effective basic skincare routine.

Safe and Clean Skincare

Free from harsh detergents and unnecessary additives, Aviva Beauty’s Gentle Cleanser follows clean beauty principles. Featuring a cruelty-free formula, dermatologically tested to prevent clogging and hydrate without blocking pores.

So if you're someone who is shifting towards a more natural skincare routine, this should be your first switch.

Real Routines, Real Results

In Aviva’s 7 Easy Skincare Routines for Your Unique Skin, every routine starts with proper cleansing. It sets the stage for absorption, glow, and moisture retention.

Whatever the skin concern you have, whether dried out, dull, or sensitive, gentle cleansing should always be your first step.

Final Thoughts: 

Choosing the right skincare products should always be the first step in your routine. Aviva Beauty’s Gentle Cleanser is more than just a face wash; it’s a foundational product that delivers hydration, nourishment, and long-term skin benefits.

If you’re revamping your skincare routine in summer or simply looking for a cleanser that doesn’t irritate, the 100ml and 50ml variants are the perfect place to start.

Start your journey toward radiant, dewy glow skin today, because great skin begins with a gentle touch.

FAQs

Q1. Why is a gentle cleanser better than a foaming one?

Gentle cleansers remove impurities without stripping your skin’s natural oils, making them ideal for daily use in any morning skincare routine steps.

Q2. How safe is Aviva Gentle Cleanser to use daily?

Yes! It's safe and effective for daily use, even for sensitive skin types, thanks to soothing ingredients like Allantoin and Coconut Water.

Q3. Is it suitable for a skincare routine for summer?

Absolutely. It helps remove sweat, oil, and SPF without over-drying, perfect for a skincare routine in summer.

Q4. Does this cleanser work for combination skin?

Yes, it's balanced enough for oily T-zones and dry cheeks, making it a great fit for a Korean skincare routine for combination skin.

Q5. Can men use this cleanser too?

It’s a unisex product formulated for anyone looking to keep their skin clean, hydrated, and refreshed.

Q6. How does this fit into a weekly skincare routine?

Use it as the first step in your weekly skincare routine before applying masks or exfoliants for optimal results.